Deparment of Public Relations and Publicity

Public relations has gained more importance in the new millennium. Especially with the use of new communication technologies, the need for highly specialised and competent professionals in this field is increasing. It is expected that specialists in the field of public relations should be well educated in all areas of communication science. The content of this education includes many subjects such as interpersonal communication, mass communication, intercultural communication, social psychology, sociology, business, marketing, human resources, political communication and law.

Nowadays, digital media offer a wide range of opportunities to people who are well educated in new media, public relations, advertising and marketing. Experts in this field who have knowledge and skills in social network management, political parties, non-governmental organisations, health institutions, etc. have become sought after by many institutions. The aim of the Department of Public Relations and Publicity is to provide theoretical knowledge to its students, as well as to produce projects that will blend this knowledge with new communication technologies in practice courses and to prepare them for business life.